Development Policy of Cross - Border Electronic e-Commerce Under the Contextual Influences of Employment and GDP Growth in Pakistan

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Published Dec 31, 2023
https://doi.org/10.61506/02.00138
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Vol. 9 No. 4 (2023)

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Rubina Allahrakha
School of Economics, and commerce Superior university city campus Lahore
Mahwish Zafar
Department of Business and Management Sciences, Superior University Lahore
Saif ur Rahman
School of Economics, and Commerce, Superior university city campus Lahore

Abstract

This research study   explores the transformative potential of cross-border e-commerce as a catalyst for revitalizing the struggling economy of Pakistan. A comprehensive review engages key stockholder, including government officials, e-commerce platforms, exporters, and consumers, through interviews and focus group discussions. The study assess the economic impact  on cross-border e-commerce as a dependent variable employment, and GDP growth, as are independent variables utilizing data from government agencies and e-commerce platforms. Integrating qualitative and quantitative findings, the study will provide a comprehensive understanding of how cross-border e-commerce can stimulate  employment and GDP growth in Pakistan. The research outcomes will be evidence-based policy recommendations tailored to the country's economic landscape, addressing regulatory challenges, infrastructure limitations, and technological integration. The outcomes of this study not only contribute to academic discourse but also offer actionable insights for policymakers, businesses, and researchers seeking to leverage cross-border e-commerce for sustainable economic development in developing countries like Pakistan.

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This work is licensed under a Creative Commons Attribution 4.0 International License.

How to Cite
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Allahrakha, R., Zafar, M. and ur Rahman, S. 2023. Development Policy of Cross - Border Electronic e-Commerce Under the Contextual Influences of Employment and GDP Growth in Pakistan. Journal of Policy Research. 9, 4 (Dec. 2023), 170–175. DOI:https://doi.org/10.61506/02.00138.
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